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From Basement Beanbags to Beloved Brand: Lovesac's Entrepreneurial Saga

From Basement Beanbags to Beloved Brand: Lovesac's Entrepreneurial Saga

Tell Me Something Good About Retail
38 min
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<p><span>Shawn D. Nelson is the author of Let Me Save You 25 Years: Mistakes, Miracles, and Lessons from the Lovesac Story. He is the founder and CEO of the Lovesac Company, which designs, manufactures, and sells such furniture as modular couches and bean bag chairs. Nelson holds a BA in Mandarin Chinese from the University of Utah and a Master’s degree in Strategic Design and Management from Parsons, The New School for Design in New York City, where he later became an instructor.</span></p>